WUNR

Boston

Current track

Title

Artist

Current show

Amanecer Ranchero AM

5:00 am 6:00 am

Current show

Amanecer Ranchero AM

5:00 am 6:00 am

Background

Dj

Despite all the changes in the last decade in how Americans access music, AM/FM radio is still the most cost-effective advertising medium today. It’s an inexpensive way to reach your existing and potential customers. There are three big variables you want to control when scheduling radio ads: reach, frequency, and consistency. I’m going to touch on […]